If you are a health care professional and you read nothing else on business strategy, read these 10 articles. Leading experts such as Michael Porter, James C. Collins, W. Chan Kim, and Renée Mauborgne provide the insights and advice you need to:
- Craft a vision for an uncertain future
- Formulate a strategy that will achieve the best health outcomes--at the lowest cost
- Clarify what your organization will--and won't--do
- Use the Balanced Scorecard to measure your strategy
- Accurately measure costs and outcomes for each patient
- Make priorities explicit
- Capture your strategy in a memorable phrase
- Allocate resources early
- Clarify decision rights for faster decision making
Audience: Managers and leaders in the healthcare industry.
Announced first printing: 25,000
Laydown goal: 4,000
