Addressing core questions about prejudice and stereotyping--their causes, consequences, and how to reduce them--this noted text is now in a thoroughly revised third edition with 50% new material. Written in an engaging, conversational style, the book brings social-psychological theories and research to life with compelling everyday examples. The text explores the personal and societal impacts of different forms of prejudice. Students learn about the cognitive, emotional, motivational, contextual, and personality processes that make stereotyping and prejudice more (or less) likely to occur. The book reviews anti-bias interventions and critically evaluates the evidence for their effectiveness. Every chapter concludes with an instructive glossary and discussion questions.
New to This Edition
*Full chapter on implicit prejudice.
*Chapters on anti-gay and anti-fat prejudice.
*New or updated discussions of timely topics: how children develop prejudice, structural racism, benevolent versus hostile sexism, how contact reduces prejudice, and more.
"In this book, we examine the past and present research and theory on the motivations (the why), the situations and contexts (the when), the individual difference variables and traits (the who), and the affective and cognitive processes (the how) that lead to stereotyping and prejudice. The intent is to provide an in-depth and broad-ranging analysis of stereotyping and prejudice. The text focuses on understanding the issues, theories, and important empirical experiments that bear upon each problem in stereotyping and prejudice and to understand the most up-to-date research, theories, and conclusions of the leading researchers in the field. Stereotyping and prejudice are indeed complex in their origin, and one of the main goals of this book is to provide a coherent picture of the conditions under which stereotyping and prejudice are more (or less) likely to occur. Another primary focus is to examine whether (and how) stereotyping and prejudice can be reduced or eliminated"--
